For creators
No agency, no studio, no minimum followers. Find campaigns matched to what you actually use, see the rate before you apply, keep your own verdict, and get paid on a date that is printed rather than promised.
Bangladesh's UGC creator marketplace
Nobody believes the advertisement any more.
Before anyone buys anything here, they go looking for a stranger who already spent the money and is willing to say what actually happened. That video changes the purchase. The commercial never did.
SheraBrand is the bridge: thousands of Bangladeshis who make honest reviews, and the brands who will pay for them.
UGCUser-generated content — the unboxing, the try-on, the honest verdict, filmed on a real phone by someone who actually paid for the thing. That is the only kind of content on SheraBrand, and brands pay for it here.
আসল মানুষ। আসল রিভিউ।
A genuine review from an ordinary person now builds more trust for a brand than any advertisement can buy.
The market
The audience is already here. The infrastructure isn't.
135.9m
Internet subscriptions in Bangladesh
Up by 6.95 million in the first half of 2026 — driven by existing mobile subscribers coming online, not by new SIMs.
June 2026 ·BTRC, via Bangladesh Sangbad Sangstha
BTRC counts active subscriptions, not people: one person with two data SIMs is counted twice.
64.0m
Facebook's advertising reach here
Up 15.3% year on year. TikTok reaches 56.2 million adults, growing 27% — it added more new reach here last year than any other platform.
October 2025 ·DataReportal (Kepios · We Are Social · Meltwater)
Potential advertising reach, reported by Meta's and TikTok's own ad tools. Not monthly active users, and TikTok's figure is adults 18+ only.
73.4%
Of households own a smartphone
Individual mobile ownership is 65.4%, but 89.5% of people use one — a lot of the country films on a shared handset.
Jan–Mar 2026 ·Bangladesh Bureau of Statistics, via The Daily Star
Household ownership — at least one smartphone in the home — from a survey of 61,632 households. Not a per-person figure. The urban/rural split (80.8% of city households, 68.8% of village households) is from the July–September 2025 round.
~250k
Facebook pages run as businesses
Out of more than five lakh business pages in total, with roughly 60,000 making regular sales. Every one of them is a brand that needs content.
2024 ·e-CAB, via The Business Standard
An estimate given by e-CAB's executive director, not a survey — and a trade body has an interest in the number being large.
Every figure on this site carries its publisher, its date and its limitation — including the ones that weaken our case. Here is the policy, and what we refuse to print.
What we commit to
Four numbers that are ours to keep, not to cite.
These are not measurements of a market. They are decisions, so they are true on the day you read them — and you can hold us to every one.
0
Followers required to start
We price trust, not reach. Creators are booked from small, real audiences upward.
Our promise
100%
Of paid content disclosed
Every partnership carries a visible label. No exceptions, no fine print.
Our promise
48h
To approve, or it approves itself
A brand's silence can never stall a creator's payment.
Our promise
1
Invoice, however many creators
One brief, one dashboard, one payment. The coordination is our job.
Our promise
What gets made
One phone, one honest verdict, one paid creator.
This is what a SheraBrand campaign produces: a real customer, filming on the phone they already own, saying what they actually thought. No studio, no script they were handed, no verdict a brand got to approve.
Khaled Haq
Every clip here carries the creator's name, because a review nobody will put their name to is not a review.
The problem
2 sides
Two crowds, and nothing in between.
On one side, thousands of Bangladeshis already filming reviews — students, homemakers, shopkeepers, young professionals with a phone and an audience that genuinely listens. They want this to be income. They have no idea who to ask.
On the other, hundreds of Bangladeshi brands who have worked out that a hundred credible strangers beat one expensive celebrity. They will pay for it. They have no idea where to find them. Between them: no directory, no rates, no contracts, no payment rail. Just DMs and luck.
SheraBrand
Creators who already make honest reviews for nothing, and would do it for a living if anyone asked.
Brands who know a credible stranger outsells an expensive face, and will pay for a hundred of them.
Trust used to belong to whoever could afford the camera. It has moved to the person who sounds like you, buys like you, and has nothing to gain from lying.
We pay for the work. Not for the verdict.
Brands give creators the product, the facts and the rules — never the conclusion. If a creator doesn't like something, they say so, and they are still paid in full. That single constraint is what makes everything else on this platform worth buying.
●Verified audience
@your_handle
Skincare · Dhaka · Bangla
“The packaging is good. The seven-day claim is not.”
Paid partnership with [Brand] via SheraBrand
4.9 · 23 campaigns৳ 4,500 · paid 12 September
How it works
One brief in. Honest content out. Everyone paid on the day we said.
Six steps, and the platform carries the parts that break down when two strangers try to do this over chat: verification, agreements, approvals and money.
- 1
A brand posts a brief
Product, category, what must be said, what must never be claimed, deliverables, deadline, budget. Fifteen minutes. The campaign only goes live once its budget is with us.
- 2
Creators apply — or get invited
The brief appears to creators whose category, region, language and audience match. Every rate and every rule is visible before anyone applies, so nobody negotiates in the dark.
- 3
The brand picks, ranked by trust
Applicants are sorted by verified audience quality and past results, not by follower count. The brand ships the product; the deadline starts when it arrives, not when the campaign opened.
- 4
The creator makes the thing
A shot guide, a suggested hook, the required disclosure line and the claims that are off-limits. Everything else — the words, the angle, the verdict — belongs to the creator.
- 5
Approve, publish, get paid
The brand has a fixed window to approve or ask for one revision. Silence approves it automatically. Payment is released on the published date, to bKash, Nagad or bank.
- 6
Everyone sees what worked
Views, engagement, tracked clicks, code redemptions and cost per result — per creator, exportable. The brand rebooks on evidence; the creator's rating carries into the next brief.
Two sides, one marketplace
Neither side is the customer. Both are.
A creator platform that treats brands as an afterthought runs out of work. A brand platform that treats creators as supply runs out of creators. We are built to keep both sides honest with each other.
For brands
Fifty credible voices for roughly what one recognisable face costs. Verified audiences, approval before anything publishes, usage rights agreed up front, and per-creator numbers you can put in front of a director.
We don't manufacture trust — nobody can any more. We find the people who already have it, put them in front of the brands who need it, and make sure that exchange is fair, disclosed and paid.
Why now
The behaviour already exists. The infrastructure doesn't.
Trust moved, and it isn't moving back
A generation grew up watching the polished thing and the honest thing side by side, in the same scroll, and learned which one told the truth. Before they buy, they search for a stranger who already spent the money. That behaviour is now the default, not a trend.
The rough edge became the proof
Amateur reviews out-convert produced ones not despite the shaky frame and unscripted pause, but because of them. Imperfection is the evidence that nobody bought the sentence — which is why polish has become a liability rather than a signal of quality.
Hundreds of brands now need volume, not fame
F-commerce pages, D2C startups, importers and cloud kitchens have worked out that one credible stranger beats one expensive celebrity, and that a hundred of them beats everything. What they lack is a way to buy it without hiring a team to manage it.
The supply already exists, unpaid
Thousands of Bangladeshis already make review content for free — for their friends, for the small pleasure of being useful. They have the phone, the audience and the instinct. They are not waiting to be created; they are waiting to be found and paid.
The hard part
If it's paid, is it still honest?
This is the first question every serious person asks, so we answer it in public rather than hoping nobody notices. Payment is not what breaks trust. Concealment breaks trust, and coercion breaks trust — so we removed both.
Published
Rates, before you apply
The fee is printed on the brief. No guessing what to charge, no negotiating blind.
Our promise
Pre-funded
Every live campaign
A brief only opens once its budget is with us. You are never chasing money we don't hold.
Our promise
Yours
The verdict, by contract
A brand can correct a fact. It cannot change your conclusion — and you are paid either way.
Our promise
Portable
Your rating and portfolio
Every completed job improves the next one. The record belongs to you, not to us.
Our promise
For brands
Built for the categories where an honest review decides the sale.
We are starting narrow and going deep rather than claiming national coverage of everything on day one. If your category is not listed, tell us — the list is a plan, not a boundary.
Skincare & beautyConsumer electronicsFood & restaurantsFashionHome & kitchenBaby & parentingMobile accessories
Categories we are building creator depth in first. Nothing here implies an existing commercial relationship with any brand.
Volume without the chaos
One brief, ranked applicants, deadline tracking, bulk approvals, one invoice.
Audiences that are actually there
Verified at signup and re-checked after. Bought engagement is a permanent ban.
Content you can run as ads
Usage rights agreed in the brief, priced up front, never argued about later.
A number for your director
Tracked links, promo codes, cost per result — per creator, exportable.
Questions
The things people actually ask us.
If the review is paid, is it still honest?
Payment isn't what breaks trust — concealment and coercion are, and we removed both. Every partnership is labelled, so nobody is being fooled. And the verdict belongs to the creator by contract: a brand can correct a fact, not rewrite a conclusion. A disclosed review from a real person who is free to say “don't buy this” is worth more than an anonymous five-star rating nobody can check.
How many followers do I need to join?
There is no minimum. Brands on SheraBrand book creators from small audiences upward, because what they are buying is whether people believe you. Two thousand who trust you beat two hundred thousand who scrolled past — and the platform sorts by verified trust and past results, never by follower count alone.
When do creators get paid?
On a date printed in the brief before you apply. The money is held by SheraBrand before the campaign opens, so it is never a question of whether the brand pays. If the brand does not review your submission inside its window, the work approves automatically and payment is released anyway.
What if a creator says something negative about my product?
You approve every piece before it goes live, so nothing publishes without you. What you cannot do is require a positive verdict — and that constraint is precisely why viewers believe the positive ones. A creator who loves everything stops being worth hiring, and everyone in this system knows it.
How do you stop bought followers and fake reviews?
Every listed creator's audience is verified at signup and re-checked periodically: engagement authenticity, follower composition, account history. Bought engagement is a permanent ban with forfeited payment, and twice a year we publish how many accounts we removed.
How is this different from influencer marketing?
Influencer marketing rents fame from one person. This buys credibility in volume from people your customers actually resemble — with disclosure enforced, usage rights attached and per-creator performance reported. Different product, different economics, different result.
Why not just message creators directly?
You can, for three. Not for thirty — and not with audience verification, enforceable briefs, revision limits, payment protection, deadline tracking or reporting. The coordination is the product.
Do I need good equipment or fluent English?
Neither. Our best-performing content is filmed on a phone in an ordinary room, in Bangla, by someone who is not a presenter. Regional accents are an advantage. If it looks like an advertisement, it stops working.
Work with us
Whichever side of the bridge you're on, start here.
Creators: build a profile and take your first campaign. Brands: tell us the product and we will show you who is trusted in that category. Either way, a person replies.